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The Seedy Underbelly
Let’s talk about intellectual dishonesty. In the decorated apparel industry we are constantly under siege by people who push the envelope with their business practices. Is it laziness? For example,...
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Automagically Problem Solve
Today I want to talk about what it takes to “Automagically Problem Solve”. Does it sound too corny? I made up that phrase last year during a conversation and it stuck with me. It sounded then like a...
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T-shirts Don’t Care Who Prints Them
T-shirts. There they are. Stacked up on that cart. Or maybe you prefer a table. Dozens of them. Hundreds. Thousands, maybe. And there are even more still in the boxes. What’s that sound? Beep, Beep,...
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The Holy Shit Factor: Branding Your Shop
What separates mediocre brands from incredibly fantastic brands? According to riCardo Crespo, one of the speakers at the recent ThreadX conference it is called the “Holy Shit Factor”. Pardon the...
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How SanMar Works: Processing Your Orders
Have you ever wondered how your order gets picked once you hit the submit button at SanMar? I know I have. One of the things I was able to line up at this past January’s ISS Long Beach show was a...
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You Can’t Boil The Ocean
Have you ever heard this phrase, “You Can’t Boil the Ocean”? I stumbled upon it a few months ago somewhere and jotted it down in my journal. (Yes, I started journaling last year to improve my...
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There Is No Growth Without Friction
Let’s talk about your company trajectory for a minute. You are here. Your goals are over there. The growth you need to bridge that gap? That’s the meat of the sandwich. That’s work. But here’s...
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Fool’s Gold
Are you prospecting for gold? Back in the gold mining boom, prospectors would unearth a mineral called pyrite and be duped into thinking it was the real deal. Pyrite is an iron sulfide and the most...
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Fundamental Skills Predict Final Outcomes
How are your shop’s core fundamental skills? Somewhere along the way, many decorated apparel industry businesses have lost the fact that their level of ability to complete core tasks with predictable...
View Article25 Guiding Principles for an Apparel Decorator
In the last two weeks, I’ve probably talked to two hundred shop owners or more. Between Shirt Lab Atlanta and ISS Ft. Worth (where I taught eight classes over a three-day span), I’ve been just a tad...
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